First Day of JD's 618, Furniture Sales Rose 380% Compared with Last Year

During 10 hours of 6.18, furniture sales rose 380% compared with last year!

This year, one of China biggest e-commerce shopping festival "6.18" kicked off. Sponsored by JD.COM. And JD.COM, since several years, has put attention in the development of furnitures e-commerce. This time, with the concept of "qualitified furnitures, one-stop purchase”, JD.COM cooperated with lots of china brillant furniture brands to promote the activity " cross shop promotions: buy 3 get 1 free". What's more, the logistics by JD.COM guarantee that furnitures could be deliveried to more than 2000 cities and districts in China, especially, for those who want to equipe household furnitures by one-stop.

  

As people concern more about the security and environmental protection of children’s furnitures, JD.COM has made a more severe selection of children’s furniture brands in the platform, and the sales of Children Furniture has a good performation.

 

In terms of mattress, and smart clotheshorse, lifting table, the results were much more excited. From the wee hours to 10 o’clocks in the first of June, the sales of mattress, smart clotheshorses was the 10 times as much as last year, for the lifting tables, 30 times more than in 2017's 618.

 

 

In 2017, JD.COM has achieved record US$17.6 billion in sale during the 618 shopping festival.

 

And Since Google has invested $550 millions dollars in JD.COM, the well performation of China Internet and e-commerce platform  is step by step approved by the foreigner giant companies.

 

 

Such as: Muji has opened its first flagstore in JD.COM for the huge benefits of 618 shopping festival; Ikea has already opened its stores in Tmall (Alibaba), SANCAL 、ALBERTA、BUBEN&ZORWEGB and other international furniture brands are now all active in JD platform. 

 

 

Apart of that, 2 tendances of furniture shopping were revealed by JD. First is that  the Chinese pay more attentions in the health, so that ergonomic products, such as ergonomic chairs are very popular now.

 

Second is that Smart home has recieved more recognitions in the 90's chinese. Intelligent sweeper, intelligent desk attracts more people to buy.

 

 

(Source: JJGLE.COM)

 

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