On May 26, Milan International Furniture Fair (Salone del Mobile) announced that the exhibition was officially named "Supersalone".

"Supersalone", a very auspicious name and logo, serves as the declaration of this event. This will become a unique event, a landmark event, and has a strong and direct appeal and communication.

The team will work with Giorgio Donà, co-founder and director of Stefano Boeri Interiors, to bring together openness, enthusiasm, awareness and rigor to create an innovative route and balance projects and products on the basis of proximity, reflection and sharing.

The format of the event is similar to a large design library. This library will celebrate people's renewed attention and love for contemporary living spaces, aiming to balance and coordinate the emerging products and traditional products launched by industry companies in the past 18 months. At the same time, thanks to the advent of the digital platform of the Milan International Furniture Fair, visitors can also buy favorite products (part of the profit will be used for charity) in addition to the crowded and busy journey.

This event primarily considers recycling and sustainability, and all display materials and components are designed in a form that can be disassembled and reused.