Lifestyle Enterprise opens new global marketing center in Shanghai

Lifestyle Enterprise celebrated the grand opening of its new global marketing center at the JSWB International Furniture Village here on June 25.

 

Lifestyle Enterprise celebrated the grand opening of its new global marketing center at the JSWB International Furniture Village here on June 25.

 

The event welcomed dealers from around the world to see the company’s new 36,000-square-foot showroom here, which represented an investment of about $3 million, according to company marketing information.

 

The facility also hosted Lifestyle’s latest Forbidden City show, which ran through June 27. At the event, Lifestyle presented some of its newest and bestselling case goods and upholstery collections to retailers it had invited.

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