Recently, Zioom, China's Internet rental platform, with its home living mall website “Ziroom Selection” launched the new Wechat smart program “Ziroom Selection”, which was supported by China Youzan.

Ziroom Selection for the full category at the Wechat smart program

Unlike the previous APP single-selling furniture, the online store in the Wechat smart program covers all categories of the pan-home sector, more similar to NetEase's selection and Taobao. The small program page shows that the mall has a total of ten categories, which basically cover the daily necessities of consumers. This also includes digital products and diet.

In February 2017, the Ziroom Selection APP opened an e-commerce service for furniture categories, which were shipped directly from free suppliers and offered free shipping and door-to-door.

The advantage of Ziroom is still the main business rental. Ziroom is able to use the property to import traffic and achieve stable revenue by providing daily services and household goods to the rental community. The pan-home category can be complemented by its consumption and has a strong companionship. After all, users staying in Ziroom not only need large beds and desks, but pillows, bedding, and toiletries are also essential. In addition, Ziroom can also provide home improvement services, not only to collect fees through value-added services, but also to enhance the brand image.

According to public information, in August 2017, the number of Ziroom guests staying at Ziroom has exceeded 1 million.

About Ziroom

Ziroom is an O2O internet brand offering high quality rental products and services. Attributable to Beijing Lianjia Real Estate Agency Co., Ltd., Ziroom currently has more than 400,000 listings and 1 million customers in first- and second-tier cities in China.
 

About China Youzan

Youzan, a useful shop-opening tool in the mobile Internet era, integrates resources and in-depth mining based on the SaaS model to provide merchants with a powerful micro-smart system and a complete mobile e-commerce solution.

（Source：JJgle.com）