Double 11: GMV Broke 1 Billion RMB in 27 seconds! Chinese Furniture E-Commerce Brand ‘Linshimuye’ Creates New Glory!

Chinese consumers' purchasing power of furniture category is gradually increasing, furniture e-commerce welcomes new opportunities...

 

 

In the 2018 double 11, according to the official data released by Tmall, Linshimuye's sales as usual have refreshed the industry record: the sale of 27 seconds to break 100 million, 3 minutes and 39 seconds to break 200 million yuan, as of 11:12 am on November 11 broke 5 Billion! Forced to press other furniture brands to sit on the faucet position, it is expected to reelect the Tmall double 11 furniture category for six consecutive championships.

 

Big data lead to crack the dilemma of logistics stocking

 

Every year, double 11, for the enterprise, is a huge torture of logistics efficiency and inventory strength. Linshimuye began to collect consumer trajectories from 2010. For the 11th annual carnival, the stocking plan was started at the beginning of the year. Based on historical sales data and market changes, combined with the monthly product distribution, the market increment and geography of various products are predicted. The ratio is adjusted continuously with the monthly data changes, and the goods are prepared in advance, so that sufficient cargo preparation is provided for the explosion of the sales volume of the double 11 well.

 

About Linshimuye

 

Linshimuye is a brand of Foshan Ali Shunlin Furniture Co., Ltd., founded in 2007, is a furniture e-commerce company that accompanied Alibaba to grow up, and participated in the development and prosperity of the furniture e-commerce industry. The company's annual scale and performance have been rapidly expanding at a double rate, focusing on original, quality, environmentally friendly and fashionable design concepts. The products are loved by the young generation who pursues the quality of life in the contemporary era and have won many awards.

 

Linshimuye has a full-featured, multi-brand operation strategy. Covering the eight mainstream styles on the market, the products cover the furniture needed in all residential home environments such as bedrooms, living rooms, dining rooms, and study rooms.

 

(Source: JJgle.com)

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