Xiaomi Opened Its 20th Flagship Store in Beijing After Being Listed in HK Stock Exchange

To improve the Xiaomi ecological chain in terms of smart home area

After successfully landing in Hong Kong, China, Xiaomi with its funder Lei Jun musth have fulfilled his promise: expanding the new retail territory and establishing the Xiaomi ecological chain firmly in the offline market.

 

 



Xiaomi's funder Lei Jun plans to open 1,000 Xiaomi homes in the next three years, and may eventually open 1,000-2,000 stores nationwide.

On July 15, Xiaomi's Tongzhou Wanda Plaza Store officially opened. This is the 20th store in Beijing and the largest experience house in Beijing. It has a total area of 570 square meters, giving the millet more space for display.

"Xiaomi Selection", as a large direct channel of Xiaomi new retail, with more than 3,000 SKUs, it is a pan-life consumer goods platform. Its products contain six areas of health, travel, accessories, audio, intelligence, children, etc. And Xiaomi's smart home products included fans, desk lamps, sweeping robots, patch panels, etc.Xiaomi AI speaker is used as a voice control system to help control product switching and function adjustment. It is worth mentioning that in order to guide the store user experience, the store also deliberately set up a number of voice commands for alternatives.

 



According to the listing prospectus, as of June this year, Xiaomi has invested in 210 eco-chain companies, of which more than 90 companies focus on intelligent hardware products.

 


(Source: JJGLE.COM)

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