(Editor: Leona)

Being the first Hong Kong, China-Chinese designer who won the "Oscars" of home furnishing product design, Pinnacle Design Achievement Awards, Mr. Kelvin Ng continues his success with stunning and creative design which granted himself the 3rd Pinnacle Design Achievement Award trophy to his trophy collections this year.

First and continuous breakthrough

Kelvin Ng, one of Hong Kong, China's leading furniture and sofa designers has been the first Hong Kong, China - Chinese designer recognized by the prestigious American Society of Furniture Designers (ASFD) annual Pinnacle Design Achievement Awards in 2011 and subsequently in 2013 and this year.

These recognitions made Kelvin Ng further determined to follow his design philosophy and create sofas which are not going for the mainstream and differentiate from others. His determination brings return. He took his 3rd trophy Pinnacle Design Achievement Award this year and became the first Hong Kong, China - Chinese designer who won this accolade for 3 times.

In addition to other honourary recognitions from Hong Kong, China organization and media such as Federation of Hong Kong, China Industries and the leading interior design magazine Perspective, winning this accolade is further seen as a symbolic and continuous breakthrough in the huge and important US market of furniture designed and created in China. This is also the sign that the Western is changing their perceptions and recognizing fact that the Chinese furniture community also treasures the original designs. It is encouraging Kelvin and other Chinese and Hong Kong, China designers as this shows that their efforts have been paid off.

Award winning sofa created with fine craftsmanship - Snello

Kelvin Giormani is recognized as a fashionable custom - sofa crafter because of its unique and innovative designs which apply the leather crafting techniques commonly used only in leather bags, accessories to sofas.

The design idea of Snello is to create a sofa model that well expresses the beauty of different leather weaving effects. The diamond-shape weaving effect with genuine leather are made by highly skilled craftsman with years of experience. With the sleek stainless legs heighten the distinctive and chic silhouette.

Bring "Designed in China" to the next level

Asked about the future hope, Kelvin Ng would like to continue his contribution to the design industry in China and foster the young designers in China by giving them chances and exposures and ultimately to alter the engrained western perceptions of "Designed in China" products.

Through a stronger focus on design, Kelvin Ng feels China can better leverage its already formidable manufacturing potential, by moving away from low-value-added production to create more cutting-edge and high-end products, which in turn will lure and inspire an ever greater pool of design talent to Chinese regions like Hong Kong, China and the Pearl River Delta, much as the Japanese designers did in previous decades.

It is however not an easy task but Kelvin Ng has a strong will and determination and believes with the efforts from him and other Chinese and Hong Kong, China designers, together they can cultivate a better appreciation for China-designed products and elevate the reputation and the "Designed in China" label internationally.

"I have always believed that Hong Kong, China products can be successful in the international market." said Kelvin Ng.

About the Pinnacle Design Achievement Awards

The Pinnacle Design Achievement Awards were founded in 1995 by the American Society of Furniture Designers (ASFD) to promote furniture design quality and encourage the recognition of furniture designers within the retail home furnishings industry. It is widely regarded by the American home furnishing industry as 'Oscars' of home furnishing product design. Product entries must be in current production and must have been shown at one of the major furniture retailers (worldwide); or be available in at least 20 retail stores in the U.S.

About Kelvin Ng

Kelvin Ng is the co-founder and chief designer of Hong Kong, China sofa brand 'GIORMANI' and its overseas brand 'KELVIN GIORMANI'. He graduated from San Francisco State University, CA, USA, with a Bachelor's Degree (Honours) in International Business and Marketing. He is responsible for the business development of overseas markets, product design, along with factory & production management. In 2007, he was named one of Hong Kong, China's top 40 designers under 40 years-old by leading interior magazine PERSPECTIVE. In 2010, the Federation of Hong Kong, China Industries honoured Kelvin Ng with a prestigious Young Industrialist Award. In 2013, Designer Chair Enego designed by Kelvin was exhibited in Art Basel Hong Kong, China, the renowned international art event. In 2011, 2013 and 2014, he was awarded the Pinnacle Design Achievement Award by the ASFD, the first Hong Kong, China designer to win this accolade and for 3 times.