Italian home brand Materassificio Montalese opens first China store in Shanghai
PerDormire, a bedding brand of Materassificio Montalese s.p.a. from Italy, opens the first China stores in Yuexing Furniture Mart, Aomen Road, Shanghai, June 21.
PerDormire, a bedding brand of Materassificio Montalese s.p.a. from Italy, opens the first China stores in Yuexing Furniture Mart, Aomen Road, Shanghai, June 21.
Founded in 1971, Montalese has more than 20,000 sqm facility in Italy, with daily production capacity of 3000 mattress. It’s PerDomire mattress has been selling in more than 40 countries, all the mattress, pillow and protection mat are 100% made in Italy.
Montalese plans to open and operate three stores in Shanghai, and 10-15 more dealer’s stores in other cities by the end of 2014. In the coming 2-4 years, the company wish to increase the Shanghai stores to 8, and other cities dealer stores to 60-100.